Today, many companies are adopting Computer-Generated Imagery (CGI) as it has become apparent that this needs to be integrated into any modern marketing strategy if the goal is to be relevant and great. CGI presents an array of opportunities for the creation of images that appear real while avoiding the shackles of photography or video creation. Through the use of CGI, it is possible to present items in a certain other way, like visual exploitation of the items in full rotating views or in zoomed views to expose finer details of the product which have not yet hit the retail market. It is remarkably economical allowing businesses to recreate stunning visuals without incurring costs on distribution materials and locations. Additionally, CGI creates space for creativity where more compelling narratives are created, marketing materials are enhanced and competition from other brands is managed. For marketing campaigns, business websites, social media, branding, and new products, CGI is a great resource for any brand looking to future proof itself through creativity, outreach, and efficiency.

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